Friday, February 11, 2005

Product Review: Instant Buzz 2.0

Ratings:
Ease of Use: 5 Stars
Effectiveness: 5 Stars +!
Features: 5 Stars
Price: Free

Our Recommendation: Insanely Great Promotion Tool!
Instant Buzz 1.0 was clearly the sleeper hit of 2004.

The 2.0 launch is something splendid on an entirely different level. Read on to discover the one feature in 2.0 that will prove to be a paradigm shift in Internet advertising.
If you blinked, you missed the launch of Instant Buzz because it was only done so to a very limited group and then grew by invitation-only. Instant Buzz was created by the prolific software developer Mike Chen. Rumor has it that he hired the legendary Mark Joyner himself to oversee the marketing strategy and ad copy for the project. The combination has proven to be exceptionally effective. Quietly, while no one else was looking, this tool has developed a massive following of extremely loyal users. The loyalty is based on one thing and one thing only:

it's free and it works like crazy.

There are a great number of "free traffic building tools" on the market, but most are simply ineffective and frankly unprofessional. Instant Buzz stands out as a polished, professional tool for serious marketers and SOHO entrepreneurs alike.
The 1.0 version of Instant Buzz was simple, but extremely effective. You simply downloaded the Instant Buzz bar on to your Internet Explorer and then as you surfed two things happened:

1. Instant Buzz Ads Appeared on the Bar
They are quiet, attractive, and unobtrusive, but amazingly people click on them like crazy.

2. You Earned Ad Credits
That's right. All you have to do is surf like you normally do and you earn credits.
That was 1.0. 2.0 has all of that and more.
Before I talk about the new features available in 2.0, here are some things that distinguish Instant Buzz from other tools in its class:
1. A Professional Company with Eager Support
Instant Buzz is backed up by an 18 hour a day 6 day a week support staff.
2. Non-Coercive Clicks = High Quality Traffic
Most other free traffic systems are based on either tricking or coercing people to click on links. Instant Buzz is totally voluntary so all of the clicks you get are generally of very high quality.
Further, the voluntary clicking means that the traffic you get from Instant Buzz is in fact targetted (even though the ads are seen by an untargetted pool of people).

3. Multiple Traffic Sources
With the release of Instant Buzz 2.0, there are now a total of three different ways you can earn traffic to your website. These are three completely complimentary and independent sources of traffic. Each has its strengths and weaknesses, but one is genuinely the most powerful web traffic generation method I have seen to date. (read on ...)

What's New in 2.0
There are a number of minor to medium size improvements in 2.0 that make a huge difference in ease of use and stability in 2.0. However, there is one new feature that's so important and so powerful that I'm reluctant to mention anything else.

The MailSpace Ad
I don't think it would be a stretch to say that this is a revolutionary development for Internet advertisers.
The patent-pending InstantBuzz MailSpace Ad is the world's first and only Email Ad Exchange system.
What does that mean?
Well, we have to look at the history of traffic exchanges. The trend was started with a now defunct site called "StartBlaze" - the very first traffic exchange program on the Internet (invented by Mark Joyner). This system allowed you to exchange traffic via your browser start page.
You'd install the software and every time you opened your browser a start page from a different StartBlaze member would be displayed, and you'd earn credits. As your earned credits, your page would be displayed on the start page of other members.
On top of that was a clever network-marketing style compensation system where you earned even more credits from the surfing activity of those you told about StartBlaze.
It was a beautifully simple concept and it worked wonderfully.
By extension, Joyner maintained one could turn virtually anything into a traffic exchange. He proved this with the subsequent release of "ExitBlaze" which allowed people to exchange exit traffic.
Since then there have been literally hundreds of traffic exchanges based on this original core model.
By far, the Instant Buzz system of exchanging email ads is the most powerful use of this original model to date.
Here are two of the many reasons why:

1. Mass Email Advertising Minus all the "Bad"
MailSpace Ads are only allowed in personal one-to-one email communications so you can always be sure your traffic credits are being spent on ads that are likely to be seen.
This is mass email advertising without all of the problems normally associated with it. The recipient is willing. He's likely to see it. And because it rides along with an email from a friend, it's unlikely to cause any problems.

2. Built-In Viral Growth
Because each MailSpace Ad is not only an ad exchange but an ad for Instant Buzz itself, over the year people who "sign up" for Instant Buzz under you will grow, and thus you'll earn more and more traffic. Since the referral structure is based on the clever concept of the "Infinity Stream" there is no reason that the traffic you earn will not increase indefinitely.
Instant Buzz is normally by invitation-only, but for the next four days they are opening up sign ups to the general public to showcase version 2.0.

Click here to sign up now.

NOTE: If when you click on the above link you get a notice saying "Instant Buzz is available by invitation only" it means that the open enrollment period for Instant Buzz has expired.
I'm more than happy to send you an invitation, though, if I have any available.

Bflash
Over and out.

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